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“Mastodon… Whatever that is?”
There’s only one way to find out
I heard a wannabe tech pundit say this on a podcast yesterday. Whatever that is? They’d know if they spent a few minutes there. Some professional tech journalists registered on Mastodon, but don’t use it, and I understand why. It won’t give the immediate reach the other places, including Bluesky and Threads do. I don’t judge them in the least for this. Experiencing a platform takes some work, and if it’s their income source, their time is not unlimited. I will think less of anyone out there making value judgements on things they haven’t actually tried. I have been on Twitter since its first year. I’m very familiar with it then and today. Around 2010, I invested a lot of time for clients building followings for them on Twitter, and it worked out very well for them, as long as they were invested enough. I have officially left Instagram and Facebook this year, mainly because neither brought me any value. I did invest a lot of time in both, though, I know what goes on there and what gets clicks.
For the folks who can’t bother and are still posting on Twitter while saying publicly that they’re getting nothing from it, why stay? If they invested a minute on Mastodon, they find out that for time invested, mostly in the first week or so, it’s a better deal. Why?
- It isn’t owned by anyone or any…